Jenna Smith is the CEO of Neotec Water Treatment and Vice President of the Canadian Water Quality Association (CWQA). She is a growth-focused executive known for combining operational leadership, strategic modernization, and industry engagement within Canada’s water treatment sector.
Since joining Neotec in December 2020, Jenna has played a key role in transforming and strengthening the business. She led the implementation of an online dispatching and service platform, helping move the company from paper-based systems to a more efficient and scalable operating model. She also led the redesign of the company’s website to expand market reach and support business development.
In addition to her executive role, Jenna serves as Vice President of CWQA, reflecting her commitment to professional leadership, industry standards, and the advancement of responsible water treatment practices across Canada. She is also an active member of TEC Canada and CEO Global Network, supporting her ongoing leadership development and strategic perspective.
As a young executive in an essential industry, Jenna is recognized for her resilience, initiative, and ability to drive meaningful business growth while contributing to the broader advancement of her sector.