Karli Levin

Founder and Owner of Soft Power Strategies

Karli Levin is the Founder and Owner of Soft Power Strategies, LLC, and one of the most influential business development leaders in the construction, restoration, and environmental sectors. For more than a decade, she built her career in male-dominated industries by directly leading business development efforts, driving revenue, and elevating BD from a side function into a disciplined, strategic core of organizational growth. Karli became known as a top-producing Business Development force, respected for her ability to build pipelines, secure long-term client relationships, and generate consistent results in highly competitive markets.

Her business development expertise is sought nationwide. From the West Coast to the East Coast, companies partner with Karli when they need to rebuild or strengthen their BD departments, gain clarity in their growth strategy, and implement systems that make BD measurable, repeatable, and accountable. She designs and installs the structure most organizations lack-clear expectations, performance standards, and a BD process that actually produces.

Karli’s personal journey deepened her purpose and strengthened her determination. After being told she would never have children, she became a mother to a daughter and a bonus mom to two boys, an experience that sharpened her clarity and elevated her expectations for the kind of career and impact she wanted to build. That clarity drove her to launch Soft Power Strategies, a firm dedicated exclusively to transforming and professionalizing business development for companies across the country.

Today, Karli stands as a leader who has broken barriers, raised performance standards, and redefined what successful business development looks like, proving that excellence is intentional, disciplined, and led from the front.

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